Cookie Policy
This Cookie Policy explains how American Strength uses cookies and similar technologies on americanstrength.com. It should be read together with our Privacy Policy.
Cookies are small files placed on your device when you visit a website. They can help a website function, remember preferences, measure traffic, support security, and understand how visitors use the site.
How We Use Cookies
American Strength uses cookies and similar technologies to:
- Operate core WordPress, WooCommerce, request-a-quote, cart, session, security, and consent-management features.
- Remember quote, cart, wishlist, recently viewed product, and website preference information.
- Measure website traffic, understand referral sources, and improve content and user experience.
- Support embedded tools, forms, event pages, social links, and related website features.
Cookie Categories
The website uses CookieYes to help categorize and manage cookies. Based on the current website configuration, cookies may include the following categories:
| Category | Purpose | Examples |
|---|---|---|
| Necessary | Required for the website to work, including session handling, WordPress/WooCommerce functions, cart status, consent preferences, and basic security. | PHPSESSID, wp_woocommerce_session_*, woocommerce_items_in_cart, woocommerce_cart_hash, wpEmojiSettingsSupports, cookieyes-*, __cf_bm |
| Functional | Supports optional site features such as quote sessions and recently viewed product behavior. | yith_ywraq_session_*, shopengine_recent_viewed_product |
| Analytics | Helps us understand how visitors reach and use the site so we can improve performance, content, and marketing effectiveness. | _ga, _ga_*, sbjs_migrations, sbjs_current_add, sbjs_first_add, sbjs_current, sbjs_first, sbjs_udata, sbjs_session |
| Performance, Advertisement, and Other | These categories may be available in the consent tool for future or third-party functionality. They may be empty unless additional tools are added. | No specific cookies identified in the current CookieYes inventory at the time this policy was updated. |
Third-Party Cookies and Tools
Some cookies or similar technologies may be set by service providers or third-party tools used on or linked from the website. These may include CookieYes for consent management, Google tag technologies such as Google Analytics, WooCommerce and quote-related tools, embedded form or appointment tools, social platforms, and other website functionality providers.
Third-party websites and tools have their own privacy and cookie practices. We do not control cookies set directly by third-party websites after you leave americanstrength.com or interact with third-party content.
Cookie Consent and Preferences
Where required, the website may ask for your consent before setting non-essential cookies. You can manage many cookie choices through the CookieYes banner or cookie preference controls on the website. Necessary cookies are generally required for the website to function and cannot be disabled through the preference center.
You can also control cookies through your browser settings. Most browsers let you block cookies, delete cookies, or receive a warning before cookies are stored. If you block or delete cookies, some parts of the website, including quote, cart, form, preference, or product features, may not function as intended.
Google Analytics and Browser Controls
The website may use Google Analytics or related Google tag technologies to understand website traffic and usage. You can learn about Google’s privacy practices at policies.google.com/privacy. You can also review Google’s browser add-on for analytics opt-out at tools.google.com/dlpage/gaoptout.
Changes to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in cookies, technology, legal requirements, or website operations. The “Last updated” date above indicates when this policy was last revised.
Contact Us
For questions about this Cookie Policy or our privacy practices, contact us at sales@americanstrength.com.